Tuesday, 18 September 2012

Visualized: 50 shades of Nexus, by ASUS

Visualized 50 shades of Nexus

ASUS is never shy at showing off its creative side. At Taiwan Designers' Week last Sunday, we spotted the company's above art installation dubbed "Palette": a mesmerizing circle of 50 overlapping Nexus 7 back covers, each in its very own shade of color. Interestingly, all of these were actually used in the development process of Google's Nexus 7, which just goes to show the kind of mad dedication ASUS had put into the joint project.

But wait, there's more! To match the event's "Flow" theme this year, ASUS decided to also show off parts of the design process that determined the final appearance of its other hero products -- hence the title "Becoming" for the booth's own theme. For instance, much like what the company's lovely Michelle Hsiao showed us on the Engadget Show, the booth again featured a handful of tablet chassis parts and dummies (mainly of PadFone, Zenbook, Transformer Prime and a 7-inch device) at different stages of their development, complemented by a generous selection of colors and finishes. Only this time the designers used some of them to create gradient wall art that we wouldn't mind having at home. Check them out after the break.

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Visualized: 50 shades of Nexus, by ASUS originally appeared on Engadget on Mon, 17 Sep 2012 18:31:00 EDT. Please see our terms for use of feeds.

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